Booking software that keeps your calendar full.
Appointments, tables, resources — all in one platform.
New: AI tools built inMulti-tenant data isolation · Stripe-secured payments · Monitored uptime
FullCal.Everything you need
Run your bookings, not your inbox
One platform for the whole calendar — from the first booking to the last reminder.
Online booking, 24/7
Clients book themselves in seconds from a link you can share anywhere — no back-and-forth.
Staff scheduling
Set working hours per team member and let the calendar handle the rest, automatically.
Payments & deposits
Take full payment or a deposit at booking time with Stripe — funds go straight to your account.
Automated reminders
Every booking triggers automatic email reminders, cutting down no-shows without extra work.
Waitlists
Full slot? Clients join a waitlist and get notified the moment a spot opens up.
Discount codes
Run promotions and seasonal offers with codes that apply automatically at checkout.
Loyalty & memberships
Reward repeat clients with points, and sell recurring membership packages.
Multi-location
Manage several sites from one account, with availability and staff scoped per location.
Built-in AI
AI that takes the busywork off your hands
FullCal. sets up your services, writes your marketing, keeps an eye on your numbers and answers your clients' questions — so you can get on with the work you love.
You stay in charge: campaigns, social posts and review replies are drafts you check before anything goes out.
AI is included on every plan, with more on Plus and Pro. See what each plan includes
Ask a question
An AI assistant answering from Studio Bloom's booking page. It can make mistakes and can't book for you: use the form above.
- You: Have you got anything free on Saturday for a cut and finish?
- Assistant: Yes — a Cut & finish is free on Saturday at 10:00, 11:30 and 15:00. Pick a time in the booking form on this page to book it.
- You: How much is it?
- Assistant: A Cut & finish is £40 and takes 45 minutes.
Set up from a photo
Upload a photo or PDF of your price list and your services are drafted for you to check: names, prices and durations.
Your business coach
A regular digest built from your own numbers: what's working, what isn't and what to try next.
Win back clients
Spot clients who are overdue a visit and send them a personal email in a few clicks.
Fill last-minute gaps
A slot just opened up? Offer it to clients who book that service before it goes empty.
Social posts in seconds
Ready-to-post captions for Instagram, Facebook and Google, written for your business.
Reply to every review
Thoughtful replies drafted for you, and an honest AI summary of your reviews on your booking page.
Know every client
A short brief before each appointment, and notes you can dictate instead of typing.
An assistant on your booking page
Answers questions about your services, prices, opening hours and free times, day and night.
Built on a secure foundation
Your data stays isolated
Every business runs on its own row-level-secured data — no shared visibility between tenants.
Stripe-secured payments
Payments and deposits are processed by Stripe. FullCal. never stores your clients' card details.
Monitored, around the clock
Error monitoring watches the platform continuously so issues get caught early.
Set up in minutes, not days
From sign-up to your first booking in four steps.
- 1
Create your account
Sign up free — no credit card required to get started.
- 2
Add your services & availability
Set up what you offer, your team's hours, and locations.
- 3
Share your booking link
Add it to your website, Instagram bio, or send it directly to clients.
- 4
Get booked
Clients book and pay online. You get notified — and so do they, automatically.
See it in action
This is the exact booking flow your clients will use — try it below.
Interactive demo
This is a live sandbox, not a real business — feel free to click through the whole flow.
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Pricing
Simple pricing that scales with you
Start free. Upgrade when you need more — cancel any time, no long-term contract.
Founding 100 · Limited spots
50% off your first 12 months
For the first 100 businesses on a paid plan. Applied automatically at checkout.
Starter
For getting started
Free
Bookable services3
Team members1
Bookings per month50
- Your own online booking page
- Payments, deposits & reminders
- AI price-list import
Plus
RecommendedFor growing businesses
£15.00/month
Bookable services10
Team members5
Bookings per month500
Everything in Starter, and:
- Waitlist, discount codes & loyalty
- AI win-back campaigns & social posts
- Weekly AI business coach
Pro
For multi-location teams
£35.00/month
Bookable servicesUnlimited
Team membersUnlimited
Bookings per monthUnlimited
Everything in Plus, and:
- Multiple locations
- AI booking assistant for your clients
- AI client briefs & dictation
Trusted by businesses getting booked every day
Real people. Real bookings. Real results.
Frequently asked questions
Ready to keep your calendar full?
Get started free — set up your first service in minutes.